Effective Date: February 20, 2026
Drop The Strap Marketing, a project of Creating Value LLC ("we," "us," "our"), respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy describes how we collect, use, and disclose information when you visit our website at www.dropthestrap.com or interact with our services.
When you submit a contact form, purchase a report, or otherwise interact with us, we may collect your name, email address, phone number, business name, website URL, and any information you voluntarily provide in form fields.
When you visit our website, we automatically collect certain information through analytics tools including Clicky and Google Analytics 4 (GA4). This may include your IP address, browser type, operating system, referring URL, pages visited, and time spent on pages. We use lightweight analytics implementations (deferred loading, sendBeacon) designed to minimize performance impact.
Our analytics providers may use cookies or similar technologies to collect and store information. You can control cookies through your browser settings.
We use the information we collect to respond to your inquiries and form submissions, deliver purchased reports and services, communicate with you about projects and services, improve our website and services, and comply with legal obligations.
We do not sell your personal information. We may share your information with service providers who assist in our operations, including our CRM system (GoHighLevel), payment processor (Stripe), and analytics providers (Clicky, Google Analytics). We may also share information when required by law or to protect our rights.
If you opt in to SMS communications on our contact form, the following applies:
Transactional Messages: If you consent, you will receive transactional messages from Drop The Strap Marketing at the phone number provided. These may include appointment confirmations, project updates, and service notifications. Message frequency may vary. Message and data rates may apply. Reply HELP for help or STOP to opt-out.
Marketing Messages: If you separately consent, you will receive marketing and promotional messages from Drop The Strap Marketing at the phone number provided. Message frequency may vary. Message and data rates may apply. Reply HELP for help or STOP to opt-out.
We do not share your phone number with third parties for marketing purposes.
We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements. Contact and lead data is stored in our CRM system and may be retained indefinitely unless you request deletion.
You may request access to, correction of, or deletion of your personal information by contacting us through our website contact form. We will respond to your request within a reasonable timeframe.
We implement reasonable security measures to protect your personal information. Our website is hosted on Cloudflare Pages with encrypted connections (HTTPS). API keys and sensitive credentials are stored as encrypted environment variables and are never exposed to the browser.
Our website may contain links to third-party websites. We are not responsible for the privacy practices of these websites. We encourage you to review their privacy policies before providing any personal information.
Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a minor, please contact us immediately.
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date. Your continued use of our website after changes are posted constitutes your acceptance of the updated policy.
If you have questions about this Privacy Policy, please contact us through our contact form.
Drop The Strap Marketing
A project of Creating Value LLC
13 S Prescott St, Unit 11013
Memphis, TN 38111